Manama, Bahrain: Batelco by Beyon has announced a strategic partnership with Al Salam Bank, bringing together their respective services and rewards programmes to offer added value to customers of both organisations. The agreement establishes a framework for collaboration focused on creating new opportunities for both customer bases to access exclusive offers and rewards across the telecommunications and banking sectors.

Areas of collaboration include enabling Al Salam Bank customers to convert their reward points into Batelco Jawaher points through the Bank’s app and providing exclusive offers to customers of both organizations. Details of these initiatives, along with additional initiatives under the partnership and their launch dates, will be announced in due course.

Commenting on the partnership, Aseel Mattar, Chief Consumer Officer at Batelco by Beyon, said: “Our partnership with Al Salam Bank reflects our shared commitment to continuously improving the customer experience by offering benefits that meet customers’ needs, provide added value and are easy to access. By working with partners across different sectors, we can offer benefits that complement our services and give customers more value through their relationship with Batelco. We look forward to building on this partnership and introducing further initiatives in the coming period.

Mohammed Buhijji, Chief Retail Banking Officer at Al Salam Bank, said: “We are delighted to collaborate with Batelco by Beyon to offer meaningful benefits and added value to our customers. We see this collaboration as the beginning of a long-term relationship and look forward to working together to introduce new initiatives that improve the customer experience.

The partnership reflects both organisations’ focus on developing customer-centric offerings that go beyond their core services. Both parties will continue to explore new opportunities to expand the partnership, offer further benefits and improve customer experiences.